THE
BRIEF

Creating the most sensational impact and truly encapsulating the spirit of the “Summer of Love” in the most chic and style- savvy way possible, a large and impressive installation which articulates both internally and externally of the store. Using the letters LOVE as our focus, each letter will stand an impressive 8ft tall and be crafted by hand from a timber framework using skilled artisans. The rear and sides of each letter will be painted in red with the inner elements punctuated in blue to reference the design you have created.

The façade and reverse of each piece will then be adorned with a veritable tapestry of blooms from your chosen palette in rich and tactile textures of red. Nestled around the base of the lettering, a wildflower garden will be crafted using a myriad of fresh plants, grasses, cut foliages & cut flowers. These will include punctuations of red and blue alongside a veritable tapestry of other tones in order to correlate seamlessly with the impactful lettering whilst conjuring the image of a naturally grown countryside meadow.

Chelsea in Bloom at Red Valentino | Chelsea in Bloom | Larry Walshe Studios Chelsea in Bloom at Red Valentino | Chelsea in Bloom | Larry Walshe Studios Chelsea in Bloom at Red Valentino | Chelsea in Bloom | Larry Walshe Studios
The Final Creation

We created the most sensational impact and truly encapsulated the spirit of the “Summer of Love” in the most chic and style- savvy way possible, a large and impressive installation which articulates both internally and externally of the store. Using the letters LOVE as the focus, each letter stood an impressive 8ft tall and be crafted by hand from a timber framework using skilled artisans.

The rear and sides of each letter were painted in red with the inner elements punctuated in blue to reference the design which was created. The façade and reverse of each piece was adorned with a veritable tapestry of blooms from the chosen palette in rich and tactile textures of red. Nestled around the base of the lettering, a wildflower garden was crafted using a myriad of fresh plants, grasses, cut foliages & cut flowers.

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