TheBrief

To create a floral installation as part of a photo shoot to launch a the new Tuille bridesmaid dress collection using hues from each new piece at a studio in Covent Garden London.

TheInspiration

When asked to reference the colours from each part of the collection to create a cohesion between the various Tuille collection bridesmaid dresses, we researched further the movement and depth created by the fabric to design a countryside inspired scheme, rich in detail and texture.

TheFinal Product

A large freestanding design stood as a backdrop to the collection, packed full of detail and texture through the use of multiple flower varieties.

 

Colours were selected to harmonise with those seen in the latest bridesmaid collection.  Clarity was maintained using the white surroundings in line with the client vision.

 

Our team of florists remained on hand during the photo shoot to apply finishing touches and ensure the successful outcome of the campaign.